Xi Jinping's paranoid policies are causing China to become more isolated and insular, despite efforts to attract foreign visitors and engage globally.

China's attempts to enhance its image abroad, including its 'Nihao, China' campaign, contrasts with internal warnings against foreign espionage and a push towards isolationism under Xi Jinping's leadership. The simultaneous drive to appear welcoming to foreigners, as illustrated by a significant presence at the World Economic Forum, is overshadowed by a climate of suspicion and reduced international exchange.